To distill an ocean of coffee knowledge into engaging, educational, and delicious mouthfuls for the enthusiasts of NYC.

Let us be your guide…

to discover the world in your mug

Coffee is a massive global industry, employing over 100 million people on six continents. And the labor provided by the vast majority of those coffee professionals is never seen in the United States and Europe—all of the planting, tending, harvesting, sorting, washing, drying, packing…we take these things for granted, without realizing that these are the crucial first steps on a globetrotting journey these precious beans will make to arrive in our morning cups.

while connecting with NYC’s incredible coffee scene

Competition is rife in every corner of New York, and the specialty coffee scene is no exception. We seek to promote the efforts of the roasters who are pushing the envelope in the quality of their beans in addition to faithfully sourcing their products with the highest standards of transparency, traceability, and fairness to each link in the chain of coffee production.

…and learning how the barista really does make or break the brew.

Bottom line: many coffee farmers are growing incredible, highly unique coffees evocative of the beautiful mountainsides on which they’re grown; many NYC roasters are unlocking the full potential of each coffee they import without obfuscating the practices with which those beans were grown and developed.

What this means for us is clear: the opportunity to brew an incredible pot of coffee, as opposed to a merely acceptable batch, is for the barista to capitalize on. And we will do everything in our power to empower you with the tools to do so.

What Gets Us out of Bed (besides Coffee)

  • Sharing our Knowledge

    What good is keeping all of this coffee know-how to ourselves? We want the world to be filled with better coffee, and our mission to do that starts with sharing our knowledge with anyone and everyone who is interested!

  • Furnishing Hospitality

    We’ve worked in our fair share of coffee shops, cafes, restaurants, and bars around the city. But we’ve found that creating our own sense of hospitality through our coffee experiences has been our most rewarding foray into gifting others with a sense of home.

  • Empowering Others

    Our rituals developed around coffee have given us the foundation to become better versions of ourselves, and we want to pass on this sense of self-empowerment through brewing to you.

  • Fresh Air for the Senses

    We spend so much time bombarding our sense with our daily routines. Coffee offers us a moment to disengage and re-orient the way we take in the rest of our world.

  • Finding New Perspectives

    Coffee is a global industry comprised of over 100 million people from dozens of countries. Tapping into this worldwide network of dedicated, passionate professionals and their products will expand your sense of the world—we know it has done that for us.

  • Sober, Joyful Communion

    Since the advent of the pandemic, more people are seeking ways to alter their social orbit away from bars and clubs and closer to something else. Our community of coffee lovers is a great example of how connection and communion can be found without a trace of booze.